Published Books‎ > ‎

China new leaders

Book Data:
Author: Julia Pérez-Cerezo
308 Pages
 £16.99
LID Publishing
Description
This book takes a look at the economic situation of China from the point of view of its women entrepreneurs. Julia Pérez-Cerezo recounts their story from an Asian point of view, without applying any "western filters". It is the first time that something is written about the way to make business in China, especially about the female entrepreneur generation that made the economical revolution possible.
The foreword of the book is written by Nuria Chinchilla, an IESE Business School professor and Director of the Work and Family International Centre at IESE.